Amplify’d from www.bbc.co.uk
Detectives have begun a Facebook campaign in a bid to catch the killer of Jo Yeates.
Her body was found on Christmas Day, in Longwood Lane, Failand, eight days after she was reported missing from her home in Clifton, Bristol.
The campaign involves an advert that will allow people to contact the incident room via the social networking site rather than calling in.
Police said Facebook was more effective than posters and leaflet drops.
Det Ch Insp Phil Jones, of Avon and Somerset Police, said he hoped the Facebook appeal would encourage more people to come forward with information.
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